LearnPinterest CAPI

Pinterest CAPI

Send conversion events to Pinterest Conversions API from Hardal, server-side.

Connects Hardal to the Pinterest Conversions API for server-side event delivery.

Category: Marketing

Prerequisites

  • An Ad Account ID — Pinterest Ads Manager → account dropdown → numeric ID under your account name
  • A Conversions API Access Token — Pinterest Ads Manager → Conversions → API access

Setup

Add the destination

Destinations → + Add → Pinterest CAPI (Marketing category).

Enter credentials

  • Ad Account ID — numeric identifier
  • Access Token — Conversions API access token

Connect and activate

Click Connect, then ⚙️ → Activate.

All standard events are forwarded automatically once active.

Testing

In the Advanced tab, toggle on Test Mode. Pinterest receives events as test data for validation without impacting live reporting. Turn it off after verifying.

Verify delivery

Check Recent Activity for the Pinterest icon with "Success" status.