OpenAI Ads

Send web conversion events to OpenAI Ads from Hardal, server-side.

Connects Hardal to OpenAI Ads for server-side web conversion delivery.

Category: Marketing

Prerequisites

An OpenAI Pixel ID — find it in your OpenAI Ads destination settings
An OpenAI API Key — use the API key configured for sending events to the same OpenAI Ads destination

Setup

Add the destination

Destinations → + Add → OpenAI Ads (Marketing category).

Enter credentials

OpenAI Pixel ID — your OpenAI Ads pixel identifier
OpenAI API Key — the API key used to send conversion events

Connect and activate

Click Connect, then ⚙️ → Activate.

Supported web events are mapped to OpenAI conversion events automatically once active.

Testing

In the Advanced tab, toggle on Validate Only. OpenAI validates requests without fully processing them. Turn it off before sending production conversion events.

Verify delivery

Check Recent Activity for the OpenAI icon with "Success" status.

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