AI Visibility
Monitor AI agents, AI search bots, LLM crawlers, classic search crawlers, and SEO bots visiting your website.
AI Visibility is coming soon to Hardal.
The AI Visibility page shows which AI agents, AI search bots, LLM crawlers, classic search crawlers, and SEO bots are visiting your website.
Use it to see which automated agents are reaching your site, how often they visit, and which pages they read.
AI Visibility focuses on machine traffic. It is separate from your general traffic analytics, so you can review AI crawler activity and bot discovery without mixing it with normal visitor behavior.
The report has two main views:
| View | Use it for |
|---|---|
| Agents | Review which bots and AI agents are visiting your website |
| Pages | Review which page paths receive AI and non-AI bot visits |
Set the reporting period
Use the date range control at the top of the report to choose the period you want to analyze.
Use a short period, such as Today or Last 7 days, when you want to check recent crawler activity. Use a longer period, such as Last 30 days or a custom range, when you want to understand broader discovery patterns.
Agents view
Open the Agents view to understand where machine traffic comes from.
This view includes:
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AI Agent Visits - visits classified as AI agent traffic
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Non-AI Agent Visits - known bot visits that are not classified as AI agents
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AI Agents - unique AI agent identifiers detected on your site
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Agent Platforms - platforms connected to the detected agents
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AI Categories - categories such as LLM crawler, AI search, AI assistant, search engine, and SEO tool
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AI agent visits over time - how AI agent activity changes during the selected period
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Top agents - the agents with the highest visit share
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Top platforms - the platforms with the highest visit share
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Top categories - the categories with the highest visit share
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Recent bot events - recent visits with agent, platform, category, and page path context
Use Top agents to see specific crawlers and bots, such as GPTBot, ClaudeBot, Google-Extended, PerplexityBot, OAI-SearchBot, ChatGPT-User, Meta-ExternalAgent, Googlebot, Bingbot, SemrushBot, and AhrefsBot.
Use Top platforms to group activity by platform, such as OpenAI, Anthropic, Google, Perplexity, Meta, Microsoft, Semrush, and Ahrefs.
Use Top categories to understand whether visits come from LLM crawlers, AI search tools, AI assistants, search engines, or SEO tools.
Pages view
Open the Pages view to see which page paths are visited by AI and non-AI agents.
Use this view to check:
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Which pages AI agents read
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Which pages get the most bot activity
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Which pages have the highest AI agent share
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Which agent is most active on each page
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Whether important pages are being discovered by AI systems
Review product pages, category pages, blog posts, landing pages, and other pages that matter for SEO, content, or e-commerce performance.
Read recent bot events
Use Recent bot events when you need row-level context for recent machine traffic.
Each event helps you understand:
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Which agent visited
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Which platform the agent belongs to
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Which category the visit belongs to
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Which page path was read
Use recent events to confirm whether a crawler is actively visiting important pages.
Suggested workflow
Choose a date range
Select the period you want to inspect. Start with a recent range when checking current crawler activity.
Open Agents
Review AI Agent Visits, Non-AI Agent Visits, top agents, platforms, categories, and recent bot events.
Open Pages
Check which page paths receive AI and bot visits. Look for important pages that have no activity or unusually high activity.
Compare agents and pages
Use the Agents and Pages views together to understand which agents are reading which parts of your website.
What this report does not include
AI Visibility shows website-side AI agent and bot activity. It tells you which agents visited your site and which pages they read.
It does not show:
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How often your brand is mentioned inside ChatGPT, Claude, or Perplexity
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Whether an AI assistant recommended your brand to a user
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Your ranking inside AI-generated answers
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The complete business impact of AI search
Use AI Visibility as a discovery and monitoring report for machine traffic on your website.